Bella Hadid is the face of the new Jean Paul Gaultier collection

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    Bella Hadid is the protagonist of the marketing campaign that unveils the brand new ready-to-wear undertaking by Jean Paul Gaultier

    Final week we introduced the return to ready-to-wear of jean paul Gaultier. After the farewell in 2014, the model has determined to launch a brand new undertaking by appointing a brand new inventive director, Florence Tétier. The designer opened the dance by launching a capsule assortment devoted to the marine world, which celebrates the heritage of the model and to take action it concerned six visitor designers: Christa Bösch and Cosima Gadient of Ottolinger, Alejandro Gómez Palomo of Paloma Spain, Nix Lecourt Mansion, Marvin M’Toumo and Alan Crocetti. If the launch happened on Might 28th, the nice promoting marketing campaign devoted to the gathering was additionally unveiled in the beginning of the week. The protagonist is Bella Hadid alongside Qaher Harhash and Omar Sesay. Within the adv movie, shot by Pat Aldinger, directed by Charlotte Wales and set on the backside of the ocean, the mannequin – sporting the model’s new creations – transforms into a gorgeous mermaid.


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