The retail group Rewe is increasing its involvement within the on-line grocery commerce and is becoming a member of the quick supply service Flink. Rewe had acquired a minority stake within the Berlin start-up’s newest, $ 240 million, round 198 million euros, and also will solely take over the provision of products from Flink, Rewe introduced on Friday.
Flink is one among a number of quick supply providers which are at the moment offering motion in on-line meals retailing by providing supply of the ordered items utilizing e-bikes inside ten minutes, for instance. Flink is at the moment energetic in 19 German cities. The most effective-known competitor for quick deliveries is Gorillas, with whom as well how A data leak at Flink allowed temporary access to customer data.
The beginning-ups are primarily financed by enterprise capital. Rewe boss Lionel Souque emphasised that the net grocery commerce in Germany had doubled within the Corona disaster. Rewe sees itself effectively positioned because the market chief with its supply and assortment provides. However it may be seen “that the supply enterprise with meals in Germany is at the moment very differentiated”.
Cooperation with revenue
Rewe and Flink ought to profit equally from the cooperation, Rewe will obtain a quick supply service, Flink in return could have entry to the in depth vary of Rewe merchandise with their very own manufacturers and presumably at favorable buying circumstances. As the Handelsblatt reported, it’s stated to have hindered the merchandise planning at Flink. Souque sees the assist of Rewe as a chance to compensate for Gorillas’ lead over Flink. Souque expects to have the ability to make Flink the primary in quick supply providers.
With an additional enlargement of the Flink warehouse, it may very well be attainable to ensure the quick supply of groceries from a smaller assortment in minutes. Rewe desires to stay to its personal supply service and the 20,000 objects that may be ordered and supply in sure time home windows. (with materials from dpa) /