This area was born from a proposal, geared toward readers: that of telling tales associated to essentially the most liked baggage. Just like the 4 “Gucci Beloved“: the Jackie 1961, the Gucci Horsebit 1955, the GG Marmont and the Dionysus. All decline the heritage of the maison, its legendary codes: the Double G buckle, the piston closure, the clamp, marking the creativeness of at present and at all times. The communities of Vogue Italia and Gucci responded by opening a window on recollections, on the current, on fantasy. The place objects communicate of consolation, of journey, of visceral affections. Of want for magnificence and goals. However there are additionally those that have loved the aphorisms, and people who have dedicated a thought to the Gucci Boutiques, welcoming locations to return to …
Here’s a number of what you have got advised us and don’t miss the following appointment!
Like an outdated good friend
Jackie, I take the freedom of calling her by title like an outdated good friend, she escorted my progress, not solely as a result of it was considered one of Mum’s baggage, but additionally due to the story that accompanies her … I like to recollect the journey we took along with the start of 2000 in China, and particularly in Shanghai… The shock was to find from the arrival on the Chinese language airport that the actual vacationer, essentially the most watched and acknowledged was the bag. First the touring workers, then progressively clerks, tour operators, women on the street, in a type of complacent and complicit greeting, spoke to us spontaneously, appropriately exclaiming “Gucci” or “Jackie”. From accent to diplomatic agent the step was quick. We had with us an instrument of cultural mediation, an envoy of made in Italy, a distinguished visitor … Even at present, nearly 20 years later, after we do not forget that journey, we can not fail to say Jackie as essentially the most “chat” journey companion and the flagship of our magnificence.
The braveness to be
I dreamed of a Gucci bag of my very own for so long as I can keep in mind. That brand, that infinite mantle with the Double G has at all times fascinated me, intoxicated me, I may stare at it for hours and by no means get drained. Carrying it, I may really feel like a unique particular person day-after-day, a celeb, a Hollywood actress, a cheeky rapper… One of many first fashions that captured my coronary heart was a restricted version GG Marmont, which my husband gave me for a Valentine’s Day. It was of intentionally aged however iridescent leather-based, in silver, fuchsia and purple. A gem, distinctive. My husband made me put on it with my eyes closed and after I opened them he stated to me: this bag is you. She is colourful, imperfect in her scratched pores and skin, luminous and reckless. I checked out myself within the mirror and I felt like a queen, I wore it each time. I used to be fully intoxicated by her, she introduced out the whole lot that I normally did not have the braveness to be.
In my sea
As a toddler I liked rummaging in your bag and also you at all times let me do it. Opening that crescent of leather-based I found issues I could not perceive: a tiny cellphone guide, the chiseled cigarette case, the false eyelashes, the powder, the lipstick, the aromatic sandal cloud; after which the sudden escapes in direction of the ocean, the purple convertible whizzing alongside the coast and the wind that steals your Gucci floral scarf, taking it far-off, who is aware of the place; and the evenings up and down through Veneto, when in late spring the sky ignites till it explodes within the hundred lights of the cafes like fireflies in love; and Sundays out of city, the picnic basket, the impolite make-up, the shameless skirt, Mina’s voice flooding the pine forest. As in case you may preserve the entire world, all of the previous time, inside the one that you love Jackie; however time is an animal, it doesn’t wish to be caged. Now that I additionally perceive the phrases of the poets, I might nonetheless such as you right here to see you rummaging by my 1961 Jackie’s. And allow you to immerse your self in my sea amongst corals, goals and secrets and techniques.
Really feel protected
I closed my eyes. The primary rays of sundown on my twenty-first birthday to heat my face, the breeze of summer time evenings to blow by my hair nonetheless soaked in salt, the cicadas within the background. “You’ll be able to open them,” he advised me. Basic grandmother’s crucial: candy, however agency. And in his palms, she: I had seen it on her forearm 1000’s of occasions, her silent message of magnificence and composure, the trustworthy keeper of treasured recollections. In that Jackie was her world which she had now determined to present me. “With this bag I went to my first lesson as a tenured trainer and I gave your grandfather my arm on our walks. It gave me power and shallowness, it made me stroll with confidence within the days when it rained on my coronary heart and fly within the days after I felt that I might conquer the world. Together with her I felt protected and protected if a head wind was blowing, in her I discovered myself after I thought I used to be misplaced“. Whereas he speaks my palms slide on the deal with marked by time, proceed on the steel closure, following the stitching as in the event that they have been a map to what he’s telling me. I shut my eyes. I think about myself with that bag on my arm at my first job interview to present me safety. Or within the shoulder whereas I give my hand to my youngsters. And in her I’ll at all times see a bit of of my grandmother.
My Jackie 1961 … a dip within the Capri that not exists … but additionally a dip within the magnificence of the person who gave it to me, and that can be there without end!
Issues give magnificence!
A bag is a small masterpiece, a logo of femininity, model, a second of pleasure, a capsule of feelings. For me it meant this: after a tough second marked by ache, sickness and the disappearance of a liked one, I wished to encompass myself with stunning, mild, colourful atmospheres. It could appear infantile however it isn’t: getting into a boutique, respiratory within the perfume of the leather-based, tasting its particulars are optimistic rituals and gratifications that assist make us really feel good. So I selected my brown GG Marmont – 70s temper – and accompanied to the boutique by my little 5 12 months outdated woman, I additionally selected the gorgeous Princetown slippers with a drawing of Doraemon, a cartoon that takes me again to childhood and that may lighten with a smile each step I take in direction of the long run.
I work for a world promoting company and it’s a very irritating time for me, wherein I really feel annoyed. I’m a really full of life and enterprising particular person, however I’ve actually misplaced the motivation. It is a Friday, it is snowing, after one more “break” I say sufficient is sufficient; I have to reward myself and cheer myself up (baggage have at all times been my favourite “self-gift”). Saturday I’m going to Montenapoleone, I’ve been wanting for months the common black GG Marmont, there is no such thing as a doubt about it, I work arduous… So a finest good friend of mine and my mom accompany me (the mom is at all times the mom). It is three pm, I purchase it … regardless of the rain, I’ve the solar inside. From that day the “Gucci remedy” was born … after I face irritating occasions a Gucci bag helps me to beat the whole lot with larger lightness. I nonetheless chuckle with my good friend and my mom each time we take into consideration that day … it actually went down in historical past … identical factor as Gucci remedy! The luggage mark durations of my life which might be additionally tough, however which I’ve overcome anyway! Thanks a lot for the chance to inform this story!
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